In a world of limited resources, it is impossible to separate people, businesses, and the environment. People's needs create demand, businesses supply products and services to meet these demands and this process takes place within and affects the environment directly and indirectly.
More often than not, modernization leads us to be shortsighted about how much we can take out of the earth and whether what we give back to it compensates for the loss. To put your contribution in today’s sustainability program you can join NGOs like Acholi Resilience.
Sadly, the equal and opposite reaction to the act of constantly taking from the earth is global warming, water crisis, depletion of natural resources, and ultimately an untimely reduction in the quality of overall life on earth.
In the face of these harsh realities, corporations that actively practice sustainability are the only way forward. Of the top 100 entities in the world, 51 are corporations and that is the biggest sign of how to pave the path to a healthy planet.
Sustainability in business can no longer afford to be just a CSR catchphrase; it has to become the backbone of every business if we are to leave a healthy planet for the generations to come.
Here are some simple tips that corporations can "learn" to practice right away, while we embark on a long journey of understanding our relationship with nature and the ecological repercussions of globalization.
Sustainability in business requires that we develop an understanding of the forces of both nature and society. It requires an integrated and holistic sensibility that we seem to have lost along the way to modernization. However, it's not yet too late to find these sensibilities and values and work towards a larger common sustainability goal.