It is no secret that the success of incentivized marketing in affiliate marketing can be attributed to the existence of the internet. The internet has truly opened up our access to the next level of consumerism, and incentive marketing has certainly made the most of this huge opportunity.
Online affiliate marketers have come up with an assortment of ways that they can utilize this new medium to their advantage. Incentive marketing involves the offering of a reward-worthy product in exchange for a purchase made by a consumer on the affiliate's behalf.
Incentive marketing requires both the "consumer" and the "retailer." The "consumer" is the potential customer who is making the purchase, and the "retailer" is the person or company that purchases the product and delivers it to the consumer.
The consumer may not need the product. Incentive marketing products are designed to be purchased by the consumer. When the product is needed, the "retailer" is likely to make the purchase.
Incentive marketing has been proven to be effective for many years, and some companies have spent years in research and development in order to improve their methods. Some companies even go so far as to offer a free trial period in order to get to know the market, but just because you offer a free trial period doesn't mean that you are going to be successful.
This type of incentive marketing should only be used when the company is sure that the consumer will use the product, and the offer includes a money back guarantee. The money back guarantee should also be valid, and should be available at all times. Otherwise, the consumer is likely to lose money, or spend more money on products that will not meet their needs.
Incentive marketing can also come in the form of prizes or bonuses and there are a variety of ways that rewards and bonuses can be offered. One such way to achieve the right kind of incentive marketing is through the use of an online sweepstakes.
Sweepstakes allow the consumer to enter the competition without ever having to leave the comfort of his home. The consumer enters the competition by entering his email address and using a "call to action" phrase such as "enter my sweepstakes to win a chance to win a brand new bike!" The prizes can be anything from an iPod, a new laptop, a new TV, a digital camera, a gift card, or anything else the consumer may need.
There are many companies that offer sweepstakes as a part of their incentivized marketing programs. The only thing that the consumer needs to do is enter the sweepstakes by providing his email address and any other information required. The companies charge the consumers a small fee for this service, but the fee is less than what they would be charged if they were sending their promotional material to the consumer.
Online sweepstakes are usually sponsored by a website that contains products that would fit the needs of the consumer. This website then pays the company that hosts the sweepstakes to get their advertisements placed on the site.
Online sweepstakes that are sponsored by a website will be quite easy to understand. The company that sponsors the sweepstakes is the one that puts a limit on how many prizes the consumer can win. When he enters the sweepstakes, he will be limited to choosing a prize that is within the number of prizes that the company has set forth for the consumer to choose from.
The consumer will need to follow the instructions that are provided to him in order to enter the sweepstakes. If he loses a game of chance, then he can usually get another chance by trying another option on the website.